What does this report reveal?
This report reveals the value of your highest order value customers by the sales value and total number of items sold to them.
How to read this report?
Select which sales channel and date range to filter your biggest spenders list. From there, you will be given a list of your highest-paying customers.
What actions to take after analyzing this report?
After your analysis, you can then identify your largest customers. These are the customers you should focus your email marketing and promotional efforts on. Since they are high-value customers, they are more likely to be retained, and you should focus your retention strategy on these customers.
How to export this report
This report is exportable in Microsoft Excel format. For instructions, see Exporting Reports.